I'm so glad you asked!
There's no point in designing and publishing a website that doesn't do anything but look pretty. If you get nothing else out of this article, get this: "If you build it, they will come" is not the right sentiment for anyone looking to design a website that actually helps you make money.
Good Website Examples
It's tricky finding good website examples to model your own after. Just looking at a website it is impossible to tell if it's profitable or not, unless they tell you straight out. But that doesn't mean you can't find websites in your industry to learn and take example from.
Here's a few things to look for:
- Appropriate Design: While some people might argue over the importance and degree of quality of design it's important that your design fit your market. What I mean is if you are starting a blog about art then yea, graphics should be more high end and design consideration more thorough. If you are starting a website for work at home moms then your design may be more geared to that market, homemade looking even, since most moms are do-it-yourselfers!